Facebook Applications Add Reviews and “Fans”

Facebook has added a “reviews” feature to all Facebook applications, where you can rate an application on a scale of 1-5 stars and also write something about the app. Additionally, similar to the Pages set up by brands (such as this one for Mashable), you can now become a “fan” of an application.

Nick O’Neill of AllFacebook thinks that these changes will eventually lead to an improved directory for applications. He writes:

“I have a funny feeling that Facebook may eventually use these reviews as a method for displaying “highest rated applications.” This will make the application directory even more efficient for browsing.”

Personally, I’ve been using Clever Hippo (review here) to search for apps, as I like the various filters for sorting by popularity, most recently added, or percent active. However, what’s missing from Clever Hippo is the ability to rate apps, so if O’Neill is correct and Facebook eventually compiles this data in its directory, the need for third-party search tools might disappear.

On the other hand, I think becoming a “fan” of an application is overkill. By installing the application and actively using it, you’re already providing all the data Facebook should need to determine that people like it. By adding a “fans” feature, Facebook is giving application developers yet another reason to solicit their users in the ever growing popularity contest that is Facebook.

[Source: Mashable.com]